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  Home > Advertising Programs > Visual Branding
  • Visual Branding
    Visual Branding
    Reach OEMs and Processors through visual ads.
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  • Newsletters
    Newsletters
    A great way to reach our audience or plastics professionals.
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  • Pay Per Lead
    Pay Per Lead
    Gain leads by providing our users with valuable information.
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  • Audience
    Audience
    See a breakdown by Country, Market, Job Function, and more.
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  • Contact Us
    Contact Us
    Call Josh Dorrell to discuss which services would be best for you!
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  Visual Branding
There are a number of options that will allow you to reach our audience of more than 100,000 OEMs and Processors through visual branding banner ads. Banner ads can be very powerful if used to promote useful tools, new products, and helpful literature. If done correctly, banner ads can be a source of leads. Of course banner ads can also be used as a branding mechanism to help customers recognize your corporate image. Depending on your advertising goals and the audience you want to reach, we can develop branding campaigns to fit your needs.


Featured Supplier Page

The Featured Supplier Page acts like a bridge from our site to yours. IDES.com has 140,000 monthly visitors and with a featured supplier listing you can funnel these visitors deep into your site.

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The Plastics Web® Search Results Box Ads
All Prices Listed are Per Year

The Plastics Web® Search Results Box Ads are similar to Google™ ads because your ad can be based on the user’s search. The investments below are for blocks of 25 keywords/phrases. We’ll work with you to match up your keywords with terms that our audience is searching, so that you get the best exposure possible. You can also reach out to the general audience by placing ads in Site Rotation. These ads appear when there are no keyword ads for the search term. Site Rotation ads generate at least 4,000 impressions per month.

Keyword Americas Europe Asia All Regions
Top $2,500 $1,250 $1,250 $3,750
Middle $2,000 $1,000 $1,000 $3,000
Bottom $1,750 $ 875 $ 875 $2,750
Site Rotation Americas Europe Asia All Regions
Top $1,500 $1,000 $1,000 $3,000
Middle $1,250 $ 750 $ 750 $2,300
Bottom $1,000 $ 500 $ 500 $1,650
 
The Plastics Web® Skyscrapers

Skyscrapers appear on non-search pages throughout The Plastics Web®. You can choose to target your ads to appear on specific pages, or you can rotate throughout the site. Exposure depends on the pages you select, so we’ll work with you to create a plan that gets you the exposure you’re looking for and reaches the right audience.

Skyscrapers Americas Europe Asia All Regions

Site Rotation

$5,750 $2,950 $2,950 $9,750
Targeted $7,250 $3,750 $3,750 $12,500
 
Prospector Banners & Skyscrapers

These Banners & Skyscrapers are in our Prospector datasheet search engine that is used by 100,000 processors and OEMs worldwide. These reach the entire audience and provide excellent exposure. With these ads you are guaranteed at least 4,000 impressions per month.

Prospector Americas Europe Asia All Regions

Banner (468x60)

$5,750 $,2950 $2,950 $9,750
Skyscraper (160x600) $7,250 $3,750 $3,750 $12,500
 
Prospector NarrowCasting & NanoCasting Ads

NarrowCasting is delivering the right message to the right audience at exactly the right time. With NarrowCasting you reach processors and OEMs when they are looking for the material types you supply. You are also the exclusive advertiser for a material family, so you can lock out the competition. The material families are broken into tiers based on the monthly exposure they receive. Give us a call to discuss availability for your material families.

NarrowCasting Americas Europe Asia All Regions
Tier 1 Keyword $10,975 $5,750 $5,750 $18,750
Tier 2 Keyword $7,950 $4,250 $4,250 $13,750
Tier 3 Keyword $5,750 $2,950 $2,950 $9,750

 

NanoCasting takes an even more targeted approach than NarrowCasting because you reach a smaller audience of designers and engineers that pay to use Prospector’s advanced search features. In addition to reaching them based on material family, you can further target your message to them based on the types of searches they perform. For example, if you do NanoCasting for the Nylon 6 material family, you can provide an automotive-based ad when an engineer does an automotive search that results in Nylon 6 materials.

NanoCasting Americas Europe Asia All Regions
Tier 1 Keyword $10,975 $5,750 $5,750 $18,750
Tier 2 Keyword $7,950 $4,250 $4,250 $13,750
Tier 3 Keyword $5,750 $2,950 $2,950 $9,750
 
Prospector Sourcing Banner

The Prospector Sourcing page is viewed when a user wants to find where to buy a material.

Site Rotation Americas Europe Asia All Regions

Banner (460x60)

$4,250 $2,250 $2,250 $7,250


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